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Will Google Buzz Kill The Social Media Star?
For all of you little guys on the internet that have been leveraging your brand using social media and social search – sit up, and pay attention. Last week, Google launched their own social network,...
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Holy Analytics! How to: Google Analytics for Facebook Pages
Now, you are talking! Our position at Evans Media Group is that if you cannot measure it, you cannot manage it. We were excited to find this recent feature on how to track visits to your Facebook...
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Finding Love in 140 Characters or Less …
Recently, the partners at Evans Media Group, Kansas City’s Social Media Agency, were asked to be guests on a televised news segment at the local CBS affiliate station KCTV5. “We were to appear during...
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Death of the DM (Part II)
Just a few days ago, we posted a warning about a new Twitter spamming and hacking scam via Direct Message. Guess what, we’ve found another one! Be wary of the following Direct Message through Twitter:...
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Twitter Turns Tuesday Into Testing and Tweaking Time
Twitter, the micro-blogging service and social media company founded by Jack Dorsey, Evan Williams, and Biz Stone among others, has seen steady growth month over month and a combined growth over the...
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What’s the Social Media ROI? Here you go.
Facebook fans and Twitter followers of a brand are more likely to not only recommend, but they are also more likely to buy from, those brands than they were before becoming fans/followers. A study of...
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Social Media is a Science. Rocket Science, in fact.
Yes, that’s what I said. Rocket science. Shaking your head in disbelief? Really? Well, would you design or develop your own website? Or would you look to a web development company or web designer to...
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Grass Roots Social Media Initiative To Save The Kansas City Folgers Plant
Horrors! The delicious smell of roasting coffee as you walk or drive anywhere near Broadway in the heart of down town Kansas City is about to be stanched for ever! Since 1908 the aroma that has been...
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The Three Smartest Words in Advertising … Ever
What are the three smartest words ever penned in advertising? Any guesses as to what they might be? If you guessed Just Do It, Nike’s fabulous brand tag, you’d be off the mark. While certainly...
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What Do 10 Million Facebook Friendships Look Like?
Recently, an intern working on Facebook’s data infrastructure engineering team took a sample of nearly 10 million pairs of friends from Facebook’s data warehouse and plotted out their relationships....
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